Daimler-owned MyTaxi is joining forces with KDDI-backed Hailo to form what they hope will be Europe's market leader in app-based taxi ordering.
Germany-headquartered taxi hailing app developer MyTaxi agreed a merger with UK-based counterpart Hailo, which is backed by telecommunications company KDDI, today.
MyTaxi, which is owned by automotive company Daimler, will own 60% of the combined entity, which will take its name and be situated in Germany, while Hailo will own 40%. Hailo will retain its valuation and investors and no new cash has been provided.
Both Hailo and MyTaxi have built apps that enable users to book rides with taxi…
