Kathy Savitt, founder and chief executive of Lockerz, said: "The acquisition [of Plixi] enables Lockerz to offer its millions of members the most social and easy-to-use photo sharing experience, as well as introduce millions of Plixi customers to Lockerz' interactive, engaging and rewarding site features, including e-commerce, music, and videos."
Lockerz, a US-based invitation-only social commerce site for people aged between 13 and 30, has acquired photo sharing service Plixi for more than $10m, according to news provider VentureWire.
Kathy Savitt, founder and chief executive of Lockerz, said: "The acquisition enables Lockerz to offer its millions of members the most social and easy-to-use photo sharing experience, as well as introduce millions of Plixi customers to Lockerz’ interactive, engaging and rewarding site features, including e-commerce, music, and videos."
Plixi, which was formerly known as TweetPhoto, had raised $2.6m from photo company Eastman Kodak; Qualcomm Ventures, the corporate venturing unit of US equipment maker Qualcomm; and venture capital firms Anthem Venture Partners and Canaan Partners.
In July, Lockerz raised an undisclosed amount of venture capital from venture capital firm Kleiner Perkins Caufield & Byers and Nasdaq-listed Liberty Media’s Interactive division. Liberty on its website said it owned 65% of Lockerz.
Liberty Interactive owns minority stakes in travel website Expedia, health company Borba, retailer HSN, vacation company Interval International, and property lender Tree.com.
