Estée Lauder Companies has hiked its stake in the skincare product maker to a majority share, having first invested four years ago.
Cosmetics producer Estée Lauder Companies has paid an undisclosed amount to increase its stake in Canada-based beauty brand owner Deciem from 29% to 76%.
Founded in 2013, Deciem is a vertically-integrated company that oversees six beauty brands including skincare brands The Ordinary, Niod and Hylamide, selling them through its own online portal and brick-and-mortar stores in the US, UK and Canada.
The company provides users with details of formulations and prices products at a point it claims is more reasonable…
