Sony and Pksha Technology helped the vertical strawberry farm operator raise cash that will go to increasing production and widening its product range.

US-based strawberry vertical farm operator Oishii has picked up $50m in a series A round featuring artificial intelligence technology provider Pksha Technology and Sony Innovation Fund, a subsidiary of electronics producer Sony, TechCrunch has reported.

The round was led by Mirai Creation Fund, an investment vehicle managed by asset manager Sparx Group and backed by carmaker Toyota, with additional investment from venture capital firm Social Starts.

Oishii, which means delicious in Japanese, operates indoor vertical farms used to grow high-quality…