Keywee secured the cash, raised as it launches its content marketing platform, in a round featuring publishing company New York Times.
Keywee, the US and Israel-based developer of a content marketing platform. obtained $9.1m yesterday in a series A round that included publishing company New York Times.
Innovation Endeavors, the investment vehicle of internet company Google’s executive chairman Eric Schmidt, and venture capital firm Marker co-led the round, which also featured accelerator UpWest Labs.
Keywee is launching its platform concurrent to closing the funding round. It provides text analytics which enable brands to target specific content at the best performing audiences.
…
