The CRM Platform Fund, formed three years after the unit's inaugural fund, will invest in enterprise software producers from seed to late stage.

HubSpot, a US-headquartered provider of customer relationship management (CRM) software, launched a $100m investment vehicle yesterday through its corporate venture capital arm, HubSpot Ventures.

Founded in 2018 and equipped with $30m for its debut fund, HubSpot Ventures invests in enterprise software developers and has built a portfolio that includes two unicorns: enterprise software marketplace G2 and video streaming software producer Mux.

The CRM Platform Fund will back software-as-a-service providers at seed to late stage and will target…

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Robert Lavine

Robert Lavine is special features editor for Global Venturing.
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