Keunhaeng Heo has accepted a new position at Hyundai Cradle, where he will serve as the corporate venture arm’s senior investment manager.

Keunhaeng Heo has announced his promotion at Hyundai Cradle, the corporate venture arm of the South Korea-based carmaker Hyundai Motor Company.

Keunhaeng Heo

Heo will serve as the firm’s senior investment manager after working for more than 10 years as its venture capital investment manager.

Heo began at Hyundai Motor in 2012 as a research engineer of advanced vehicle IT software and has been credited with developing Hyundai’s Connected Car Operating System. 

Established in 2017, Hyundai Cradle invests in startups developing robotics, intelligent systems and mobility services. The unit has 24 companies in its portfolio, including the US-based voice assistant manager SoundHound, which raised $351m in funding and was listed on Nasdaq in 2022.