Seed-stage venture firm Character's co-founders include John Zeratsky and Jake Knapp, both formerly of Alphabet subsidiary GV.

John Zeratsky and Jake Knapp, former design partners at internet and technology conglomerate Alphabet’s GV corporate venturing subsidiary, have co-founded a venture capital firm called Character with Eli Bee-Goldman.

Character will invest in seed-stage rounds using the design sprint methodology Knapp had originally developed and employed at GV, which consists of a five-day process to design, prototype and test ideas with customers.

The firm will deploy up to $1m per investment at seed-stage and has already raised $30m in commitments…

Fernando Moncada Rivera

Fernando Moncada Rivera is a reporter at Global Corporate Venturing and also host of the CVC Unplugged podcast.