The Alphabet and Salesforce-backed human resources technology provider secured the funding from new and returning investors at a $9.5bn valuation.

Gusto, a US-based workforce management software provider backed by corporates Alphabet and Salesforce, completed a $175m series E round yesterday featuring financial services and investment group Fidelity Management and Research Company.

Investment manager T Rowe Price Associates led the round, which valued the company at $9.5bn according to Forbes.

Acrew Diversify Capital Fund, 137 Ventures, Cross Creek, Dragoneer Investment Group, Durable Capital Partners and Emergence Capital also participated, as did Emerson Collective, Franklin Templeton, Friends & Family Capital, General Catalyst, Generation Investment Management, Glynn Capital and Sands Capital.

Founded in 2011 as ZenPayroll, Gusto provides a human resources platform that helps small business owners handle team management, payroll, tax and employee benefits.

Fidelity had led the company’s $200m series D round in mid-2019, investing alongside Generation Investment Management, Dragoneer Investment Group, General Catalyst and funds advised by T Rowe Price. It reportedly valued Gusto at $3.8bn.

Internet technology group Alphabet’s CapitalG unit had contributed to a $140m series C round the previous year at a $2bn valuation. MSD Capital, Dragoneer, Y Combinator Continuity Fund, General Catalyst, Kleiner Perkins Caufield and Byers (KPCB), 137 Ventures, Emergence Capital and funds advised by T Rowe Price filled out the participants.

CapitalG and General Catalyst had provided $50m for the company in a series B-1 round in 2015, following a $60m series B earlier the same year led by CapitalG and backed by General Catalyst, Emergence Capital, Ribbit Capital and KPCB.

General Catalyst and KPCB had participated in Gusto’s $20m series A round in 2014, after a $6.1m seed capital two years before featuring Alphabet’s GV vehicle, enterprise software producer Salesforce and various angel investors.

Image courtesy of Gusto.

Edison Fu

Edison Fu is head of Asia development at Global Corporate Venturing.