Samsung, The New York Times, Dentsu and Harel all invested in the audience engagement platform developer in a round valuing it at $1bn.

US-based marketing software provider OpenWeb has secured $150m in series E funding from investors including electronics manufacturer Samsung, media group The New York Times Company, advertising agency Dentsu and insurance provider Harel.

Venture capital firm Insight Partners co-led the round alongside Georgian Partners and it was filled out by Entrée Capital and private investors Scott Galloway and Omer Cygler at a $1bn valuation. Samsung invested through its Samsung Next unit.

Founded in 2012 as Spot.im, OpenWeb has created a platform…

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Fernando Moncada Rivera

Fernando Moncada Rivera is a reporter at Global Corporate Venturing and also host of the CVC Unplugged podcast.