Salesforce Ventures contributed to the series A round for the Globys spinout, which also received funding from its parent company.
US-based customer engagement technology startup Amplero completed an $8m series A round featuring Salesforce Ventures, the strategic investment arm of enterprise software producer Salesforce.com, on Thursday.
Venture capital firm Wildcat Venture Partners led the round, which also included Globys/Trilogy Equity Partners, the VC partnership formed by data analytics technology provider Globus and investment firm Trilogy Equity Partnership, and VC fund Seven Peaks Ventures.
Spun out from Globys earlier this year, Amplero has developed a machine learning-equipped enterprise-grade marketing platform that…