Comcast-backed Genacast Ventures has led a $1.8m seed round for US-based Mortar Data.

The software marketing company backed by US-based search engine Google and enterprise software company Salesforce raises funds including from a large institutional investor, as it prepares to operate like a public company.

Complex buyout by Nasdaq listed Global Eagle Acquisition Corporation of two inflight entertainment companies, was proceeded by a minority stake buy by one company in the other in June.

China-based online video company iQiyi was launched in April 2010, with Baidu and Providence investing that year, when it was known as Qiyi, before changing its name in November 2011.

Online Spanish language educator TareasPlus receives $1.8m in seed funding from distance learning provider Academic Partnerships.

Nuzzel, a social news platform set up by the founder of Friendster, reportedly raises $1.7m in seed funding from investors including IDG Ventures.

Read say: "Digital is now something like 30% of revenue [at WPP] and Paidcontent ranked us number seven in its list of the top global digital media businesses. What we are trying to do is digitise the group."

BlueRun Ventures and Softbank China Venture Capital have invested in China-based fashion e-platform Tianpin.com

The venture capital arm of Legend Holdings, Legend Capital has invested in Phoenix Holiday International Travel Service.

The Business Growth Fund has invested $16.2m in broadband comparison site Broadbandchoices.co.uk.