Natural products company ChromaDex receives an undisclosed amount of equity financing from DSM Venturing.

Hearst Ventures leads $8m financing, including participation of SoftBank, for Swirl Networks, provider of in-store mobile marketing platform which makes use of micro-location targeting to influence shoppers.

E-commerce company Shoprunner has reportedly raised more than $200m, as Alibaba joins its backers and eBay divests its stake.

Basis Science, maker of the Basis wristband for collecting personal health data, extends series B financing by $11.75m to $23m, with investments from Intel Capital, Stanford University and others.