Video streaming platform Youku Tudou has funded five startups, including a $50m investment in video portal AcFun, as it rebrands as an original content producer.

China-based video streaming platform Youku Tudou has invested in five domestic startups as part of a corporate rebranding exercise that will involve it shifting to an original content model, Technode reported yesterday.

The investments will form part of a massive funding push that will involve Youku Tudou providing “tens of billions of renminbi” in the form of corporate venturing investments over the next three years (RMB 1 = $0.16) in order to create a culture and entertainment ecosystem.

Youku’s revenue…