Birchbox, the beauty product subscription service that has raised $87m in financing from backers such as Comcast, has reportedly begun talks with retailers including Walmart over an acquisition.
Birchbox, a US-based beauty product subscription service provider backed by mass media company Comcast, has entered talks with several retailers about a possible acquisition, Recode reported on Wednesday.
Walmart is the only retailer that was named in the report. Birchbox’s co-founder and chief executive Katia Beauchamp is said to be talking to Walmart’s e-commerce chief Marc Lore, though neither party has confirmed the news.
Founded in 2010, Birchbox enables consumers to receive a personalised package with samples of five beauty…
