The payment analytics provider will use the cash from the IDG-led round to expand its platform, along with the sectors it serves.
US-based payment services provider UpLift has secured $8.2m in a series A round led by IDG Ventures, a corporate venturing affiliate of media and events management company IDG.
Par Capital Ventures, Thayer Ventures and several unnamed travel industry executives also participated in the round.
UpLift’s platform provides merchants with real-time payment analytics to help them build brand loyalty. The markets it serves include the travel industry, e-commerce, and non-profit organisations.
The company will use the series A funding to continue…
