The Visa and Starbucks-backed payment technology provider priced its shares at $9, a good deal below the $11 to $13 range set earlier this month.

Square, the US-based payment services provider backed by coffee chain Starbucks and payment services firm Visa, raised $243m yesterday in an initial public offering priced significantly below its range.

The company will issue 27 million shares priced at $9 each, below the $11 to $13 range it set earlier this month, and around 42% lower than the $15.46 price at which investors bought shares in its last funding round, a $150m series E round in October 2014.

Square’s core…