PNC Bank was among the participants in the bulk email software provider’s latest round, which will go toward growing its business and expanding its product offering.
US-based email optimisation technology developer SparkPost has received $180m from financial services firm PNC Bank and private equity firms LLR Partners and NewSpring Capital.
Founded in 2014, SparkPost has built a data-enhanced software platform that enables users to send business emails to their target audience that comply with cybersecurity requirements.
The company claims the tool is responsible for distributing almost 40% of the world’s marketing emails, on behalf of corporate customers including Adobe, Booking.com, Rakuten, The New York Times and…