Ovia raises $10m in new funding

Oct 19, 2016 • Robert Lavine

Ovia Health, the parenting and pregnancy app developer, has rebranded from Ovuline and secured $10m from investors including Blue Cross Blue Shield of Massachusetts.

Ovuline, a US-based pregnancy and parenting app developer backed by health insurer Blue Cross Blue Shield of Massachusetts, has raised $10m in new funding and rebranded to Ovia Health.

Zaffre Investments, Blue Cross Blue Shield of Massachusetts’ corporate venturing arm, co-led the round with venture capital firm Martin Ventures, with participation from Lightbank Ventures, LionBird Venture Capital and Techstars Ventures, according to MobiHealthNews.

Ovia operates a digital health platform for women, deployed through specialist fertility, pregnancy and parenting apps. It…

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