The corporate venturing unit of public relations firm MWW has done its first deal, backing one year old start-up BuzzMob in a services for equity exchange.
US-based public relations firm MWW Group has launched corporate venturing unit MWW Ventures and sealed its first deal.
The unit is led by the senior management team of MWW Group, according to the firm on Thursday.
Michael Kempner, president and chief executive of MWW Group, said: "The future of the communications industry will be defined by innovations that not only create value and relevance for our clients, but evolve how society as a whole interacts with the world around…
