Mobile marketing platform Ubimo raises $7.5m

May 28, 2015 • Robert Lavine

Yahoo Japan's corporate venturing subsidiary made its first Israel-based investment in the round, boosting Ubimo's total funding to $9.7m.

Ubimo, the Israeli-based developer of a mobile marketing platform, raised $7.5m in a series B round backed by YJ Capital, the corporate venturing unit owned by internet company Yahoo Japan, yesterday.

Venture capital firm Pitango Venture Capital led the round, which also featured equity crowdfunding platform OurCrowd. Pitango previously led a $2m round for Ubimo in 2013 that included angel investor Eyal Gura.

Ubimo has created a platform that provides real-time data covering specific factors such as business data, live…

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