Walmart's incubator, WalmartLabs, has made its 14th acquisition in three years, acquiring social retail platform Luvocracy for an undisclosed amount.
US-based retail marketplace Luvocracy has been acquired by WalmartLabs, retail chain Walmart’s incubator, providing an exit to AOL-backed venture firm Crunchfund and Google’s corporate venturing fund Google Ventures.
Luvocracy is a social marketplace where users can recommend products to each other. The company also offers a ‘buy it for me’ feature that allows users to buy products they find on its website or app.
As part of the deal, Luvocracy chief executive Nathan Stroll and 16 other staff members will…
