GV joined a batch of Lola's existing investors, increasing the personalised travel booking service's overall funding to more than $80m.

US-based personalised travel platform Lola has raised $37m in a series C round that included GV, a corporate venturing subsidiary of internet and technology group Alphabet.

Venture capital firms General Catalyst and Accel co-led the round, which included Tenaya Capital and CRV, bringing the company’s funding to approximately $82m to date.

Founded in 2015, Lola has developed a mobile app that allows users to book flights and hotels for business trips, combining machine learning technology and human travel agents, and…