Jupai, a China-based wealth management and advisory service backed by Sina and E-House, will float on the New York Stock Exchange later today.

Jupai Holdings, a China-based wealth management service backed by online media company Sina, will raise $53m when it floats on the New York Stock Exchange later today.

The company priced its initial public offering at $10 per share yesterday. The price is at the bottom of the $10 to $12 range it initally set, but the 5.3 million shares it will issue is greater than the 4.4 million figure previously touted.

Jupai provides a wealth management service to high-net-worth individuals…