Existing investors Intel Capital and Battery Ventures supply $17.5m series C funding to social media management infrastructure provider Sprinklr.

Sprinklr, a US-based provider of social media management infrastructure for large enterprises, has raised $17.5m in series C funding from existing investors Intel Capital, the corporate venturing unit of semiconductor chip maker Intel, and venture capital firm Battery Ventures. 

Sprinklr has now raised total funding of $37.5m.  Previously, in February 2013, Sprinklr raised $15m in a series B round from Battery Ventures and Intel Capital.  In March 2012, Sprinklr raised $5m from Battery Ventures.