Corporate venturing unit IDG Ventures sees a buoyant future in the mobile-based field sales technology segment. The investor has invested an undisclosed amount of capital in this series A round of funding for India field employee-focused sales software company FieldEZ Technologies.
FieldEZ Technologies, an India software company that is honing in on global sales people working in the field that need better access to product data and headquarter feedback, has attracted the eye of IDG Ventures. The corporate venturing unit of research group IDG, has invested an undisclosed amount of capital alongside IvyCap Ventures in the start-up.
The start-up has developed software that enables field employees like engineers and sales persons to provide sales, marketing and customer service using their smartphones…
