Real-estate and e-commerce business Market Tech has acquired a majority stake in the advertising technology company for $77m.
Real estate asset manager and e-commerce company Market Tech paid $77m yesterday for an undisclosed majority stake in Germany-based digital marketing company Glispa.
Founded in 2008, Glispa has developed a product suite that enables advertisers to increase user acquisition and reach monetisation goals on mobile platforms.
The company serves more than 400 billion advert impressions per month, with clients including internet companies Amazon, Alibaba and Baidu.
Glispa, which currently operates offices in the US, China, India and Brazil, will use…
