Xiaomi led an eight-digit dollar round for the social shopping guide, which will use the funding to boost its product development and increase headcount.
China-based shopping recommendation platform operator Fenxiang Life has completed a series A round sized at tens of millions of dollars that was led by consumer electronics manufacturer Xiaomi.
The round included Toutou Shidao Fund and returning investor DCM Ventures, the latter having taken part in a pre-series A round for the company in July 2019 that was sized in the eight-digit dollar range, according to 36Kr.
Founded in 2018, Fengxiang runs a supply chain-to-business-to-consumer social marketplace that enables consumers to…
