Beauty services provider Blow, which also counts Unilever as an investor, will begin setting up beauty bars at Debenams department stores through the deal.
Department store retailer Debenhams has invested £7.5m ($10m) in Blow, a UK-based on-demand beauty services platform backed by consumer goods manufacturer Unilever.
Blow operates an app that enables users to order beauty services on demand, arranging for a professional to visit their home, office or hotel. Alternatively, users can attend one of the company’s beauty bars, and Blow will use the cash to set up new beauty bars in Debenhams stores.
Unilever led Blow’s $4.5m series A round in…
