Shanghai Media Group and Mango TV both invested in the mobile advertising company's series B round, secured less than a year after a NetEase-funded series A.
China-based mobile marketing company Mobvista has raised RMB 200m ($32.2m) in series B funding from investors including media company Shanghai Media Group and video streaming service Mango TV, China Money Network reported today.
Mango TV, which is owned by broadcaster Hunan Satellite TV, and Shanghai Media invested through a joint media fund they have established. Investment firm China Securities also participated in the round, according to Shanghai Daily.
Founded in 2013, Mobvista operates a mobile advertising network that spreads across…