WPP has made a follow-on investment in InGameAd, in China, alongside corporate venturing unit Singtel Innov8.
Media communications company WPP has made a follow-up investment in China-based advertising company InGameAd (IGA), with telecommunications conglomerate Singtel’s corporate venturing unit Singtel Innov8 also participating in the series B round.
The round also saw participation from investment firm Revolution Capital. WPP previously invested in IGA in 2008, acquiring 12.8% of the stock and 55% of the series A preferred stock, Revolution’s venture capital division acquiring the remaining 45%.
The investment is one of many WPP has made in China,…
