Telia has invested in location data software provider and new strategic partner Unacast, which will use the funding for international expansion.
US-based location data software developer Unacast raised $17.5m on Tuesday in a series B round backed by a consortium that included telecommunications firm Telia.
The round was co-led by Norwegian government-backed investment firm Investinor and venture capital fund White Star Capital and VC firm OpenOcean Capital.
Unacast has developed a platform that provides contextualised location data collected by proximity sensors and beacons in order to help businesses understand customer activity in the real world.
The company has so far chiefly…
