Betting exchange start-up Smarkets is looking beyond angel investors for corporate venturing involvement.
To be successful, a start-up needs to have a clear idea of its vision.
When Hunter Morris and I founded Smarkets in 2008, we knew we were trying to do something innovative and different.
The concept of a market is ancient and simple. However, exchanges today are largely inaccessible to casual traders due to their immense complexity.
The internet should have opened up exchanges to the masses, but attempts to move exchanges online have been marred by…
