Boutique service providers rather than large firms taste equity tidbits alongside a cash main course.
"Are you being served?" is a question increasingly heard around the world as the services sector now accounts for 67% of global economic output, according to the World Bank.
But many of the largest firmsin the sector remain reluctant to takes shares rather than cash for their work.
Beneath the largest incumbents, however, the credit crisis since early 2007 has encouraged a host of boutiques to take shares in nascent third parties in lieu of fees as a…
