Plain Vanilla, the developer of mobile trivia game QuizUp, has received $7.5m in financing from Glo Mobile, which joins backers including Tencent, IDG and Riot Games.

Mobile game company Glu Mobile has invested $7.5m in Plain Vanilla, the Iceland-based developer behind the game QuizUp, in the form of promissory notes convertible.

Launched in November 2013, QuizUp is a trivia game with more than 40 million registered users that has been played more than five billion times.

Glu, a Nasdaq-listed developer and publisher of free-to-play games for smartphone and tablet devices, plans to work with Plain Vanilla on a QuizUp television programme. It has the rights to…

Subscribe to go deeper

GCV subscribers get access to all our proprietary data and deep-dive articles, as well as the global directory of CVC investors.



Not sure if you have a subscription?