You & Mr Jones has contributed to Beeswax's series B round, which increased the bidder-as-a-service technology provider's total funding to $28m.
US-based advertising technology developer Beeswax has collected $15m in a series B round that included branding services provider You & Mr Jones.
The round was led by RRE Ventures and included fellow venture capital firms Foundry Group and Amasia. It boosted the total raised by the company to $28m since being founded in 2014, the company said.
Beeswax provides what it calls bidder-as-a-service technology, enabling business and marketers to bid on digital ads and create their own programmatic ad services…
