France-based mobile marketing developer Adikteev closed a $12m series B round on Tuesday co-led by BNP Paribas Développement, a corporate venturing subsidiary of banking group BNP Paribas.

BNP Paribas co-led the round with venture capital firm Ring Capital, investing alongside VC fund Ventech, micro VC fund Isai and Laurent Asscher, CEO of investment holding company Airtek Capital Group.

Founded in 2012, Adikteev has created a data and artificial intelligence-equipped mobile marketing software platform that enables clients to target specific audiences…

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