A change in product development means corporate venturers should review portfolio companies to ensure they have an intellectual property (IP) strategy consistent with their business plan.
Corporate venturers, just like traditional venture capitalists, need to understand the fundamental change in innovation – the speed of innovation requires collaboration with third parties to develop products in the short timeframes demanded by modern markets and the power of platforms to leverage the contributions of third parties in other ways.
The iPhone is a great example of collaboration – Apple supplies the design and operating system, but all the other parts are provided by third parties, and the…